What is a Digipak?

What is a Digipak?

 A digipak is the packaging used for CD's and DVD's. This is the booklet as well as the back cover, it is normally protected by some sort of plastic casing. However there are some that do not follow the norm and may be protecting by a cardboard sleeve.

 Taylor Swift made great use of her Digipak's when she included limited addition sets of polariods inside. With each disk you bought, you received a special set of pictures which were collectable, each had some lyrics from a song on the album too. This helped increase sales on the CD making up the 1.3 million sold in the first week.

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